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Create your own bike lane

This product doesn’t actually exist, but based the internet enthusiasm for it, somebody ought to get it into production real quick like:

Traditional blinkers might alert drivers to a cyclist’s presence, but they don’t do a very good job establishing a zone of safety around the bike. By “painting” a visible marker onto the pavement, LightLane establishes a boundary that could keep riders safer.

Beyond any utility the device might have as a safety device, it seems like a nice social statement. If your city doesn’t support cyclists, then make your own infrastructure, in a non-destructive kind of way.

Of course, the product doesn’t actually exist, and it’s not clear that it would even work. Bikes bounce around and vibrate a lot, and that nice crisp line would likely be more of a blurry squiggle. If this device interests you, though, the Down Low Glow is the next best thing, and is available at Amazon in a variety of pretty colors.

Take the first step.

Start small. Be conscious of the impact your actions have on the environment and figure out what you can do to lessen the blow. Calculate, conserve, and offset.

For businesses, our Corporate Sustainability Plans can help you with your emission reduction goals.

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